The Peak-End Rule: Unleashing the Science of Memorable Experiences in Retail
In today's fast-paced and hyper-competitive world, Accenture reports that a whopping 87% of organizations say traditional experiences no longer satisfy customers. It's clear that merely being "good" isn't enough anymore. To truly break through with customers, your brand needs to stand out and create a lasting impression. Enter the Peak-End Rule - a scientifically proven way to make your customer experience truly memorable.
Downloadable Resource: Five Customer Experience Question Sheet Examples
Use these question sheet examples to get started with your smiley face terminal right now.
The Peak-End Rule: Unleashing the Science of Memorable Experiences in Retail
In today's fast-paced and hyper-competitive world, Accenture reports that a whopping 87% of organizations say traditional experiences no longer satisfy customers. It's clear that merely being "good" isn't enough anymore. To truly break through with customers, your brand needs to stand out and create a lasting impression. Enter the Peak-End Rule - a scientifically proven way to make your customer experience truly memorable.
The Importance of Human Experience in Retail: Why Customer Interaction is Crucial
In the world of retail, it can be easy to get lost in the numbers: sales figures, conversion rates, foot traffic, and more. However, it's important not to lose sight of what those numbers represent: real people, with real needs and desires. As much as technology and automation have changed the retail landscape, the human touch is still a crucial component of success.
Top 3 Future-Proof Customer Experience Jobs
Even before the health pandemic, the job market could be very challenging in some sectors, with the demand for different job types continuously changing, in line with the rapid developments of technology. Being able to find a future-proof job is not easy, as so much can change in the employment landscape but there are certain jobs that certainly should provide more opportunities for a long career.
How does Employee Engagement Improve Patient Experience?
Measuring both employee experience and patient experience isn’t a new concept. In fact, many healthcare providers do so already. The challenge is to measure them in a synchronized manner.
Top 5 Unmissable Customer Experience Books for your summer read
As the summer approaches, and we all take the time to recharge and grow, we pick our 5 top reading recommendations for you.
Customer Satisfaction vs Customer Obsession
Businesses today are terrible at explaining why they do what they do. We think it's vital that they fix this, and fix it quickly!
What is Patient Experience?
How is 'patient experience' different to 'patient satisfaction'? And why is it vital to monitor patient experience in real-time?
How Ombea is Helping Schools with Student Mental Health
By capturing actionable, real-time feedback from students, educators can act decisively to combat mental health issues. Read on to find out more.
Four Shopper Experience Trends that will Define 2022
Trend #2 is the resurgence of brick-and-mortar. What are the other three? Find out in this article.
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