Artiklar

The Peak-End Rule: Unleashing the Science of Memorable Experiences in Retail

In today's fast-paced and hyper-competitive world, Accenture reports that a whopping 87% of organizations say traditional experiences no longer satisfy customers. It's clear that merely being "good" isn't enough anymore. To truly break through with customers, your brand needs to stand out and create a lasting impression. Enter the Peak-End Rule - a scientifically proven way to make your customer experience truly memorable.

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Ombea – Measuring Experience in Experiences Centers and Beyond

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How To Respond To Public Reviews

95% of customers will read public reviews before making a purchase decision. Here’s how to respond to positive, negative and neutral reviews.

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Stellar Growth and Excellent Customer Experience Go Hand in Hand

On March 22nd, The Financial Times published its latest annual ranking of Europe’s fastest-growing companies. We at Ombea are so happy to have made the cut!.

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What Makes Experience Centers so Successful in Omni-channel Retail

Experience centers are state-of-the-art innovation spaces that enable customers to reimagine their relationships with brands.

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How do you delight a customer?

Customer delight is simple: know your customers and exceed their expectations.

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What does Voice of the Customer Mean in Retail?

Success with the voice of the customer in retail boils down to listening, analyzing, and taking action on what the voice is telling you. Here's how to go about it.

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Five Trends Defining the Customer Experience in 2021

Customer experience has emerged as the key differentiator between competing brands in today’s fast-paced world.

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How to keep contractors on their toes using continuous feedback

As a facilities manager, you're dealing with many contractors. But how do you know they’re doing a good job?

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30 Industry-Specific Customer Satisfaction Survey Questions

Consumers don’t want marketing. They don’t need marketing. The ability to pull up business information with a few keystrokes - curated by close friends, neighbours, and even “BigManBob123” on TripAdvisor - has shifted the dynamic of customer acquisition.

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Three Pillars for Actionable Customer Feedback

Catering management is all about your customers. It’s about delivering a stellar dining experience, but also about showing management you’re the right choice. Thus, understanding peoples’ experiences is critical.

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